I took on overall design responsibility for the smart home company Klyqa – from brand strategy and brand design to advertising materials. The focus is on clear communication, user-centred layout and consistent brand management to make Klyqa stand out in a highly competitive smart home landscape.
Creation of the social media content strategy, including editorial plan, content archetypes (education, product highlights, how-to, user-generated content).
Design and production of almost all posts: visual system, templates, image/video assets, animation elements.
Goal: Increase reach, engagement and brand recognition among the relevant smart home community.
Design and production of almost all posts: visual system, templates, image/video assets, animation elements.
Goal: Increase reach, engagement and brand recognition among the relevant smart home community.
